I’m Iosif Paskar, a Creative Director in New York specializing in Brand Strategy and Design. I thrive on challenges, using them to uncover opportunities while helping over 30 brands grow and evolve. With 15 American Design Awards and a diverse portfolio across various industries, I eager to bring my experience and passion to your projects.
Design Inferno is a Branding consultant, working with small, medium businesses and startups to make them stand out through Brand Identity Strategy, Packaging, and Industrial Designs. We are the real deal. Design Inferno is intentionally small. There is no revolving door, no outsourcing, and no unkept promises. Each project gets my uncompromised attention to give you the very best.
There is nothing more exciting than turning your vision into tangible reality and watching you grow and flourish. My focus is on what I do best, give you the most personalized service where no detail is overlooked, with impeccable quality and streamlined communication.
Click on images below to explore my work.

Market Research, Competitive Mapping & Analysis, Strategy,
Brainstorming, Messaging & Naming. Corporate Identity, Logos & Pictograms, Fonts, Color Palette, Pattern, Texture, Graphic Elements, Icons, Photography. Usage Guideline, Marketing Communication,
Sales Presentations.
Primary, Secondary & Tertiary Package Designs. Sourcing
& Manufacturing Support, Pre-Press & Troubleshooting.
Ideation, Renderings & Functions, Graphics, Typography, Copy, Illustrations, Photography, Imagery Enhancements & PhotoShop Styling.
Product & Point of Sale Design, Comparative Research, User-Centered
Thinking, Sketching, Structural Ideation, Ergonomics & Functions CAD Engineering, Prototyping & Testing, Sourcing & Manufacturing
Support, Pre-Tooling & Troubleshooting. Renderings,
Imagery Enhancements & Styling.
In-Store Retail Merchandising, Countertop & PDQ, Exhibit & Show Displays, User-Centered Holistic Experience, OOH & Interaction Design.
360° Design Touch-points, Digital Design, Media Content,
Social Imagery & Communications, Web, Multimedia, Interactive Design.






