top of page
Back to Portfolio icon-01.png

LUXE + WILLOW
Beauty Tools & Personal Care Products

PROJECT SCOPE

Market Research.png
Brand Development.png
Creative Direction.png
Retail Presence.png
Packaging design.png
Product Design.png
Graphic design.png
Usage Guideline.png
Execution & Maintenance.png
Marketing Communication.png
Beauty Tools Brand Case Study

Working with a bespoke Beauty Tools client, I contributed to establishing a launch platform for a unique Cosmetics family brand of diversified Hi-Tech products. This project aimed to launch and grow an accessible yet elevated product line designed to empower millennial women to bring the luxury of spa experiences into their own homes, redefining self-care without the high cost of professional treatments.

BRAND DEVELOPMENT

L+W Brand Developent-03.png
L+W Brand Developent-01.png
L+W Brand Developent-02.png
L+W Brand Developent-04.png

DIGITAL PRESENCE

video_background-3773407.jpg

RETAIL PRESENCE:
PACKAGING DESIGN

L+W0122 mirror.jpg
L+W0162 mirror.jpg

MARKETING COMMUNICATIONS

L+W Brochure-1&2.png
L+W Brochure-3&4.png
L+W Brochure-5&6.png
Back to Portfolio icon-01.png
Back to Portfolio icon-01.png
bottom of page